Search Engine Optimization

Search Engine Optimization Checklist:

• Research your keywords and phrases to find your target market. Learn what words and phrases people use to find your product, services, and information. This is one of the foundations of search optimization so spend a little extra time here. Use PromoteMyLink.com’s free keyword analyzer to find the best terms.
• Double check you page content to make sure you have added the right keywords. Check to see if the page content describes what the page is about. Focus on creating clean, clear, and concise information.
• Analyze your page titles. Titles are very important in determining your search engine results. They tell the search engines what your page content is about. Be short and sweet by keeping your page titles within 50-60 characters. Use content related keywords or industry buzz terms to attract visitors.
• Make sure the site’s META tags are written correctly and describe your web pages’ content accurately.
• Review your site's navigation. If you notice some elements that may hinder search engine spiders, consider ways to make it easier for the search engines to index your pages.
• Boost your link popularity. Focus on building themed link exchanges with partners within your industry. PromoteMyLink.com’s link builder can help you find targeted link exchange partners and exchange links with them automatically.
• Check the site’s navigation link architecture. Make sure important sections and pages on the web site are linked to.
• Evaluate your site. Compare it to other sites in your market. How does it stack up? Is it designed for your target audience? Does it convey your information in an easy-to-follow format? If it does, you’re set to go.

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